Tracy founded The Maiden Factor in the process of rescuing of her beloved yacht Maiden. In 2016 she decided she wanted to do more than just restore Maiden, she also wanted to make sure she was used for something special. Tracy is Patron of, fundraises for and supports a number of small but effective charities who facilitate the education of girls around the globe. For Tracy, the drive to get girls who are currently denied the basic right of an education into school, is particularly poignant as she was expelled from school at 15. She now knows what she gave away.
She also wanted to pay tribute to the late King Hussein I as a thank you for his role in getting Maiden to the start line 28 years ago. His Majesty has many wonderful legacies but his vision of the equality of women through the education of girls is close to Tracy's heart and a perfect way for her to remember her friend.
With over 30 years experience creating and running sailing projects, Tracy will oversee the entire programme. Tracy will also work with HRH Princess Haya Bint Al Hussein to make the vision a reality and get girls into school.
Libby's role will be to maximise the potential sponsorship and media opportunities of The Maiden Factor world tour in support of the overall aim to get more girls into education.
She has extensive experience in marketing, PR, communications and sponsorship having worked for major international consultancies; the Women's Tennis Association; on Olympic programmes and helped set up Generations for Peace (formerly Peace through Sport). Libby has worked with Tracy on previous projects and brings a wealth of experience to the team.
Libby grew up in Northamptonshire and her experience of sailing was in dinghies at Cransley Sailing Club; she lived and worked mainly in London until moving to Jordan when she married her husband and working at the British Embassy in Amman as Vice Consul for five years before joining The Maiden Factor.
It was whilst living in Hong Kong in 1998 that Kels found her passion for organising sailing events when she became Sailing Manager at the Royal Hong Kong Yacht Club.
Persuaded to leave Hong Kong by Sir Robin Knox-Johnston in 2001, Kels joined Clipper as the Event Manager for the Around Alone race 2002-03. Kels also worked with TWI and the live television crew on the 32nd America’s Cup in Valencia and supporting Acts.
Kels gave up her career managing high profile sailing events when she returned to her native New Zealand in 2009 and decided to sail the course of corporate event management.
After holding a proper course in the world of corporate events for 10 years, Kels decided the winds had shifted and it was time to step back onboard with Tracy, Libby & Greg with whom she spent 2 years in Qatar from 2004-05 as Event Manager for Tracy’s Oryx Quest around the world race.
Kels will be responsible for all stopovers of The Maiden Factor World Tour.
Kaia will coordinate the social media creative content within the business, working alongside and assisting Libby Mudditt, Head of PR. Kaia is passionate about equality for girls and women, and hopes to connect with as many people through social media as possible to spread the positive message of The Maiden Factor and what it achieves.
Kaia attended The Henley College, and went on to study Psychology at Royal Holloway, University of London. She discovered her enthusiasm for supporting children's' education and development working as an ABA Autistic Tutor during her BSc (hons) and continued on to become the Creative Facilitator for Nature Nurture CIC, a company that aims to re-connect children with their local natural environment, and collaborated with companies including BBC's Cbeebies and Intelligent Health.
In 2015, she joined Jubilee OWLS (outdoor woodland learning scheme) as their Nature and Education co-ordinator, working and liaising with schools to support children's education and curriculum in a forest setting. She also helped with the development of the sister company Jubilee Cadets, an outdoor woodland-based holiday club, assisting with the managing and running of the club in the school holidays, and worked to support and progress the growth of both companies.
Greg’s role will be to develop projects working with schools in the U.K and around the world.
He has worked with Tracy on various projects over the years, including the 2004-2005 Oryx Quest Round-The-World Yacht race where he designed and developed an interactive educational programme for the schools in Qatar.
Greg served in the Royal Air Force and spent time with the U.S Airforce. Thereafter he worked as an arboriculturalist, running a business in and around Berkshire. He is also a landscape designer and sculptor.
Greg is passionate about unlocking the potential of millions of children that are not able to access education.
Mack studied Photography and Graphic Design at college in London before joining The Maiden Factor in May 2018. She has worked hard to be able to combine all her passions and skills in her new role, first and foremost to develop and manage the content updates for the new website.
Now primarily working alongside our Events Manager as Events Coordinator, Mack is also one of the project’s official photographers and works with the Digital Content Manager and Head of PR so is gaining experience across all media platforms. She is currently travelling to the stopovers, working on Events and assisting Maiden and her crew at destinations around the world.